Legacy.Progress.Survival.
X-For our stolen identities.
Red-For the Blood
Blue-For the Ocean
Yellow-For the Sun
Green- For the Land
Est.1619 A.D.- When the first African person was violently kidnapped & brought to The Americas

Our Story
Award-winning artist Russell Taylor is a visionary who knows that true style carries a story. Rooted in the rich and complex heritage of Black American culture, he created The Blxcks to honor a history that stretches back to 1619 and to inspire future generations. Driven by the themes of Legacy, Progress, Survival, and the richness of shared experience, this streetwear line transcends physical borders—seen from Central Asia to London, NYC, and Australia. More than just show merch or fan gear, every piece is designed with intention, telling a story of culture, resilience, and striking expression. With its simple yet powerful graphic style, The Blxcks makes a statement, celebrating our Black American past while pridefully shaping the future.